Tag List :Social Media

Boosting sales and visibility with eCommerce

in Money by Staff Writer

Taking a leap into the online world can really push your business to the top in terms of sales and visibility. See how one Australian small business uses eCommerce to stay competitive ...

Which social media platform delivers the best ROI?

in Marketing by Kathleen Aoki

In today's digitally driven marketplace, the need for small businesses to maintain a social media presence is clear. When it comes to taking stock of the ROI of various social initiatives, things tend to get a little more murky. Indeed, a whopping 57 per cent of business executives say that measuring ROI is their greatest social marketing challenge, even more than managing their online presence...

The top five social media trends to watch

in Marketing by Kathleen Aoki

As a new year begins, technology experts are speculating on the next big trends in social media. While Facebook, Twitter and Pinterest have emerged as the go-to sites for today's web user, what will the future bring in terms of how people interact with social media?...

Big marketing campaigns of 2012: What can small business owners learn?

in Marketing by Kathleen Aoki

In case you hadn’t noticed, 2012 was a year of fantastic marketing campaigns. From viral videos to innovative Facebook promotions and outrageous stunts, no one can deny that big marketers weren’t incredibly creative over the past year...

8 Social Media lessons small business owners can learn from Crowded House

in Marketing by Mahei Foliaki

When it comes to using social media, there are many different approaches and there is much that can be learned from other industries


Study: Female business owners leading the pack in social media in Australia

in Marketing by Staff Writer

Many small businesses have embraced social media to stay relevant to their customers and it appears female business owners are leaving their male counterparts behind...

Social media and the law in Australia

in Marketing by Sharon Green

So you're already using social media for your business's marketing to engage with customers.... but what about the legal implications?


Social media marketing - The case for small business

in Marketing by Robert M. Caruso

The case for small businesses using social media is strong - find out why...

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Poll Results

How many hours do you work on your business each week?

  • 20-30
  • 30-40
  • 40-50
  • 50-60

Poll Results

How many hours do you work on your business each week?

20-30: 18%
30-40: 18%
40-50: 23%
50-60: 41%